Cookies Policy

Cookies Policy

This Cookies Policy explains how Annminer Inc. (“Annminer,” “we,” “us,” or “our”) uses cookies and similar tracking technologies (collectively, “Cookies”) when you access or use our website [www.annminer.com] (the “Website”) to browse, search for cryptocurrency mining hardware (“Products”), create an account, or complete a purchase.

By using our Website, you consent to the placement and use of Cookies as described in this Policy. You may manage or disable certain Cookies (except necessary ones) through your browser settings, as outlined in Section 5. We comply with applicable laws, including the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA), regarding Cookie usage.

1. What Are Cookies?

Cookies are small text files stored on your device (computer, smartphone, tablet) when you visit a website. They help websites recognize your device, remember your preferences, and collect information about how you use the site. Cookies may be “session-based” (deleted when you close your browser) or “persistent” (remain on your device for a set period or until you delete them).

We also use similar technologies like:

  • Web Beacons: Tiny, invisible images embedded in web pages or emails to track interactions (e.g., confirming you opened an email about ASIC miner pre-orders).
  • Pixel Tags: Similar to web beacons, used to measure engagement with specific content (e.g., clicks on a “Buy Bitcoin Miner” button).
  • Local Storage: Stores larger amounts of data on your device (e.g., your mining hardware wishlist) for longer periods than cookies.

2. Types of Cookies We Use

We categorize Cookies based on their purpose and legal basis for use. You can find details about each category below:

2.1 Necessary Cookies (Required)

These Cookies are essential for the Website to function properly. We cannot provide our Services without them, and they do not require your consent. They are usually session-based.

Examples & Purposes:

  • Authentication Cookies: Verify your login status when you access your account (e.g., remembering you’re logged in while browsing ASIC miner product pages).
  • Cart Cookies: Save items in your shopping cart (e.g., a mining rig you added for later purchase) so they persist when you navigate between pages or return to the Website later.
  • Load-Balancing Cookies: Ensure the Website runs smoothly by distributing traffic across our servers (critical for processing high volumes of mining hardware orders).

Legal Basis: Necessary for the performance of a contract (providing our Services to you).

2.2 Performance & Analytics Cookies

These Cookies collect data about how you use the Website to help us improve its performance, fix issues, and optimize the user experience. They do not identify you personally (data is aggregated).

Examples & Purposes:

  • Google Analytics Cookies: Track pages visited (e.g., how many users view the “Ethereum Mining Rig” page), time spent on the Website, and bounce rates (to identify which mining hardware pages need better content).
  • Error-Tracking Cookies: Log technical issues (e.g., a page crash when viewing ASIC miner specifications) to help our team resolve bugs quickly.
  • Speed-Optimization Cookies: Monitor how fast pages load on different devices (e.g., mobile vs. desktop) to ensure the Website performs well for users browsing mining hardware on the go.

Legal Basis: Legitimate interest (improving our Services and user experience).

2.3 Functional Cookies

These Cookies remember your preferences to personalize your experience on the Website. They are not required for basic functionality but enhance your interaction with our Services.

Examples & Purposes:

  • Language & Region Cookies: Save your preferred language (e.g., English) and region (e.g., “United States”) to display relevant content (e.g., shipping costs for mining hardware to your location).
  • Search-Preference Cookies: Remember your past search queries (e.g., “low-power ASIC miners”) to suggest related products or auto-fill search bars.
  • Display-Preference Cookies: Save settings like font size or dark mode (if enabled) to maintain consistency across your visits.

Legal Basis: Legitimate interest (personalizing your experience) or your consent (for non-essential preferences).

2.4 Marketing & Targeting Cookies

These Cookies track your activity on the Website and across third-party sites to deliver personalized marketing content, measure the effectiveness of our ads, and avoid showing you irrelevant promotions. They require your explicit consent.

Examples & Purposes:

  • Retargeting Cookies: Show you ads for Annminer products (e.g., a mining accessory you viewed but didn’t purchase) on other websites (e.g., social media platforms like Facebook or Google).
  • Conversion-Tracking Cookies: Measure whether our ads lead to actions like placing an order (e.g., tracking if a user who clicked an “ASIC Miner Sale” ad completes a purchase).
  • Preference-Tracking Cookies: Remember which marketing emails you’ve opened (e.g., a newsletter about new mining rig releases) to avoid sending duplicate or irrelevant content.

Legal Basis: Your explicit consent (you may opt out at any time).

3. Third-Party Cookies

We work with trusted third parties who may set their own Cookies on our Website to provide services on our behalf. These third parties are responsible for their own Cookie practices, and we do not control their use of Cookies.

Key Third Parties & Their Cookies:

  • Google: Uses Google Analytics (performance cookies) and Google Ads (marketing cookies) to track Website usage and deliver targeted ads for mining hardware.
  • Facebook/Meta: Uses Facebook Pixel (marketing cookies) to measure ad conversions and retarget users who interact with our Website.
  • Payment Processors: Stripe, PayPal, or cryptocurrency gateways (e.g., Coinbase Commerce) set cookies to process payments securely (e.g., verifying your payment method for an ASIC miner order).
  • Shipping Carriers: DHL or UPS may set cookies to display delivery estimates or track shipments (e.g., showing “3-day delivery” for a mining rig to your address).

For more information about third-party Cookie practices, visit their respective privacy policies:

4. How Long Do We Keep Cookies?

The retention period for Cookies varies by type:

  • Necessary Cookies: Session-based (deleted when you close your browser) or 1 day (for cart cookies to persist across short visits).
  • Performance & Functional Cookies: 6 months to 2 years (e.g., Google Analytics cookies expire after 2 years; preference cookies expire after 6 months).
  • Marketing Cookies: 30 days to 1 year (e.g., retargeting cookies expire after 30 days; conversion-tracking cookies expire after 1 year).

You can delete persistent cookies manually at any time through your browser settings (see Section 5).

5. How to Manage or Disable Cookies

You have control over most Cookies (except necessary ones) through your browser settings or our Cookie consent tool. Here’s how to manage them:

5.1 Cookie Consent Tool

When you first visit the Website, a pop-up banner will ask for your consent to non-necessary cookies (performance, functional, marketing). You can:

  • Accept All: Consent to all cookie categories.
  • Customize: Select which categories to allow (e.g., allow performance cookies but disable marketing cookies).
  • Revise Consent: Update your preferences later by clicking the “Cookie Settings” link at the bottom of any page on the Website.
5.2 Browser Settings

You can disable or delete cookies through your browser’s privacy settings. The process varies by browser:

  • Google Chrome: Go to Settings > Privacy and security > Cookies and other site data. Toggle “Block all cookies” (except necessary ones) or manage exceptions for com.
  • Mozilla Firefox: Go to Settings > Privacy & Security > Cookies and Site Data. Check “Block cookies” or use “Manage Exceptions” to allow/block cookies for our Website.
  • Apple Safari: Go to Safari > Preferences > Privacy. Check “Block all cookies” or use “Manage Website Data” to delete cookies for com.
  • Microsoft Edge: Go to Settings > Privacy, search, and services > Cookies and site permissions. Toggle “Block all cookies” or set exceptions for our Website.

Note: Disabling non-necessary cookies may affect your experience. For example:

  • Your shopping cart may not save items between visits.
  • You may see irrelevant ads for mining hardware.
  • The Website may not remember your preferred region or search history.

6. How We Protect Cookie Data

We take steps to protect the data collected by cookies, consistent with our Privacy Policy:

  • Encryption: Data collected by cookies (e.g., login status, usage patterns) is transmitted over SSL/TLS-encrypted connections to prevent interception.
  • Anonymization: Analytics and marketing cookies collect aggregated, anonymized data (e.g., “500 users viewed the Bitcoin Miner page”) rather than personal information.
  • Third-Party Oversight: We only work with third parties (e.g., Google, Stripe) that comply with data protection laws and have robust security measures to protect cookie data.

7. Cookies & Children

Our Website is not intended for children under 13 (or 16 in the EU under GDPR). We do not set marketing or non-necessary cookies for users we know are children. If you believe a child has provided consent to cookies, contact us to delete their data (see Section 9).

8. Changes to This Cookies Policy

We may update this Cookies Policy from time to time to reflect changes in our cookie practices, new technologies, or legal requirements. When we make changes:

  • We will post the updated Policy on the Website with a new “Effective Date” at the top.
  • We will notify registered users via email if the changes are material (e.g., adding a new category of marketing cookies for mining hardware promotions).

Your continued use of the Website after the updated Policy takes effect constitutes your acceptance of the changes. We recommend reviewing this Policy periodically.

9. Contact Us

If you have questions, concerns, or requests about this Cookies Policy (e.g., how to update your consent, delete cookie data), contact our Data Protection Officer (DPO) at:

  • Email: support@annminer.com
  • Phone: +(852) 4691-2973  (Available Monday–Friday, 9:00 AM–5:00 PM UTC+8)